Digital Advertising, Trends & Revenue | What to expect in 2021

Clayton Morris, Morris Invests, Morning Invests, Meet Kevin, Graham Stephan, Advertising, Youtube, The ENgineering Family, Ryan's World, Digital TV, Smart TV, Streaming TV,

PREVIOUSLY PUBLISHED ON NEWS BREAK “The shift to online spending and the massive increase in audiences for media during the pandemic has driven a new reality for advertisers,” addresses Nev Hasan, Executive Director of Agency Sales at Foxtel. According to Nev, three out of four Australians (76%) report that they are willing to be interrupted by ads in exchange for free options when streaming movies and television shows.” In fact, the total average view time on streaming services such as Tubi and Crackle have shown an increase of 242% on average year-over-year (YoY). He continues by saying that from August […]

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