$1 Million in scholarship opportunities given to intern and study abroad

The Paris Experience, Study Abroad, Panrimo, Education, $1 Million,Content Development,Content,Foreign Exchange,Get Global Scholarship,InternshipMilenials,Millenials,Panrimo,Scholarships,College Students,Social Branding,Social Media, Examiner,The Vault,Young Professionals

PREVIOUSLY PUBLISHED TO EXAMINER Who says it doesn’t “pay for kids to be social?” As a matter of fact, it does. It will even pay for foreign study abroad. Thanks to Panrimo, “a study abroad outfit that will be awarding more than $1 million in scholarships in three different ways,” students from around the United States will have the opportunity to take scholarship into educational institutions and be allowed to get hands on work experience overseas. According to a press statement made on January 6, 2014, the company has pledged to award more than $1 million in scholarships to college students and young professionals, alike, seeking to study or intern abroad in 2014. It is important to note that many social media related internships do not pay and living abroad can be very expensive. This is one-way Panrimo is making innovation more achievable for our next generation. Their goal is to provide more “comprehensive, personalized” experiences to those who wouldn’t necessarily be able to afford it otherwise. With offices in San Francisco, California and Providence, Rhode Island, as well as having headquarters in Detroit, Michigan, Panrimo covers all coasts in providing scholarship opportunity to the youth across the United States. […]

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WebDAM’s Brand Connect shatters industry with visual content management features

Brand Mangement,Branding,Collaboration,Content Development,Content Management Systems,Content Scheduling,Digital Asset Management,Examiner,Internet Marketing,Rebranding,Remote Teams,Shutterstock,The Vault,Unified Communications,Web Assets,Web Design,WebDam

PREVIOUSLY PUBLISHED TO EXAMINER It’s been a week since the release of WebDAM’s latest features to their brand management solution, Brand Connect. On Tuesday, May 3, Examiner sat down with Jody Vandergriff, Co-Founder and CEO of WebDAM, to find out more about this game-changing platform and how it not only affects marketing teams and designers, but how it’s creating impact for the enterprise with individual contributors all over the globe! As globalization takes over the business world, the standard multinational organization is finding itself competing with scalable business structures that have centralized headquarters and thousands of work-at-home contributors. Some of these companies don’t even have a central headquarter location. The multinational now has to work in double time, making sure that overheads are covered in each location, while innovating to protect their position in the marketplace and keeping with consistency across the board. But, guess what? WebDAM, a Shutterstock company, has now created a solution that just may put them at greater odds against one another. If you remember, WebDAM released a Fifty Shades of Branding SlideShare last year to introduce their Brand Connect platform. We even covered it here. Since its release, WebDAM has been working extra hard to […]

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Technavio predicts significant trends in television ad-spending through 2019

Ad Spending,Archives,Digital Marketing Solutions,Digital Media,Examiner,Internet Marketing Orlando,Internet Marketing Punxsutawney,Market Projection,Market Trends,Marketing Trends,Mobile Advertising,Mobile Marketing,Omnichannel Marketing,Streaming TV,Technavio,Technology,Television Ad Spending,The Vault,Traditional Media

PREVIOUSLY POSTED TO THE EXAMINER With traditional media being replaced by digital streams, major agencies are starting to wonder if their advertising dollars are being put to good use. At a time where we pre-record our shows, only to fast forward through the commercials – or when we wait for them to show on-demand – we prefer short 15-20 second videos overdrawn out commercials that we can’t click to skip after so many seconds. Because digital television allows agencies to redirect new customers to a call of action, digital television should be an obvious priority within advertising efforts. We are relaxing after a long day of work and school. Show us. Don’t make us do more work! On the April 1, Technavio highlighted three key trends in market growth: Data and Audience-Driven TV Advertising Popularity of Programmatic Advertising Real-Time Bidding These trends are known as addressable TV advertising. According to Soumya Mutsuddi, a lead analyst for Technavio, “Addressable TV advertising is gaining immense popularity in the US. It is helping advertisers reach out to their target audiences and generating great results in terms of ROI. Within a common program or navigation screen, this technique is capable of serving different ads […]

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Study shows Gen-X to lead 2.1% decline in traditional media consumpion by 2019

Digital Media,Examiner,Gen X,Market Forecast,Market Trends,Media Consumption,PQ Media,Predictions,The Vault

PREVIOUSLY PUBLISHED TO THE EXAMINER According to a Feb. 2nd disclosure by PQ Media, a leader in competitive intelligence and market research for some of today’s top media and technology organizations, traditional media consumption is declining and is predicted to be consumed 2.1 percent less by 2019. We have already seen a 2.4 percent decline in 2015, leaving us consuming traditional media at a rate of 46.8 hours weekly – down 10 hours from 2009. Television makes up over 50.2% of this figure with 32.4 hours spent consuming media, weekly. This factor does not differentiate between smart TVs and traditional television sets. Reflected through a 7.3 percent rise in digital media consumption for 2015, users were often engaged in customized, interactive experiences, leaving traditional media platforms less desirable and often kicked to the curb – literally. Intelligence has been collected between the five consumer types, 15 leading global markets in three broad categories and within 22 specific media channels. Digital media usage accounts for 27.7% of our media consumption in the United States. While Millennials are known for their dependence on technology and the impact on evolving business models, 2015 showed us that it is actually the Gen-X crowd that […]

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How and why Shorty Produkshins is shifting gears in 2016

History,Jessica N. Abraham,Mission,Rebranding,Shorty Produkshins,The Vault,Vision,Jessica Abraham, Social Branding, Music, Public Relations, Design Strategy

As many of you must know, the face of SEO and Internet Marketing is rapidly changing. It’s been almost ten years since we completely evolved into a marketing company. True, we still made music clean up into 2010, but this was done through subsidiary, Shorty’s Playground, after splitting into two separate entities in 2007. Shorty Produkshins has prided itself on keeping ahead of the competition by being early adopters and evolving our services to meet the needs of our growing audiences. We started as that tiny little studio, consisting of a computer and a closet, and delivered many phases to our most avid supporters. Many of you remember our plaza location and our studio suites. As time evolved and industries became saturated, we evolved. Shorty Produkshins has always given the audiences a “new era in royalty” through this constant growth. In 2013, we celebrated 10 official years. Innovation and specialization came from the demand of our most prestigious clientele — those allowed to be named and those under NDA. We focused more on our abilities on “streaming,” graphic design, social branding, public relations and event marketing. We also continued to be one of the first to deliver mobile technologies to […]

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Hashtag MoorishLivesMatter: The social media movement towards an awakening

#MoorishLivesMatter,Examiner,History,Power of the Hashtag,Sabir Bey,The Sabir Bey Show,The Vault, Moorish Americans, Black Lives Matter, History, Law, Science, Health, Civics,Music, Hip Hop, 1492, Spain,Education, Awareness,

PREVIOUSLY PUBLISHED TO EXAMINER In an era of hashtags and memes, it is somewhat more effective to create a social campaign surrounding a hashtag in order to promote your cause to the World than it is to send out brochures and e-mails, promoting your cause. Statements made through hashtags on Social media are more personable this way. People are able to connect to those with similar interest by simply clicking hashtag phrases for similar conversational results. Or, they may understand an unfamiliar phrase in a more in-depth matter. These statements are short and simple. They are able to speak their mind in few or minimal words. In many instances, hashtags actually work as a silent protest and petition. They act to connect users in conversation surrounding issues in their communities or lifestyle. Some hashtags actually gain interest based on the “support” they receive by the social networks that host them. Take Twitter, for example, they use trending topics to continue social conversation in their system platform. In representing a specific cause or movement, hashtags are simply a way to take a stand, state your opinion and gain awareness while branding a cause with more information. It is a new era. […]

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Sean “Diddy” Combs launches luxury gifting service, personalized tequila arrives

Bad Boy Records, Luxury, Personalized Gifts, Product Marketing, Product Launch, Sean Diddy Combs, Combs Conceirge Program, DeLeon, Reserve Bar, Luxury Spirits, Tequila, Ciroc

PREVIOUSLY PUBLISHED ON EXAMINER DELEÓN™ Tequila, a luxury-spirit by Sean “Diddy” Combs, prides itself on being “one of the world’s finest tequilas.” Commencing service Nov. 30, Combs announced the launch of a new personalized bottling service that allows more meaningful gift giving through the holidays. Esteemed for its grandeur, DELEÓN™ Platinum and Respado are now available for procurement during this Christmas season through the DELEÓN™ Tequila Combs Concierge Program. In partnership with Reserve Bar, DELEÓN™ Tequilla is allowing consumers to take their gift-giving to the next level, providing engraved bottling and personalized delivery service, directly to the “of age” recipient. A centerpiece to upcoming holiday festivities, DELEÓN™ Tequilla is made of “100% Blue Weber agave sourced from the highlands of Jalisco, Mexico and achieves the highest level of smoothness and quality across multiple variants.” “There’s nothing like a personal touch to show someone that you care,” states Sean “Diddy” Combs, Chairman of Combs Enterprises. “That’s why I developed the Combs Concierge program – to help people give the gift of luxury with a personalized bottle of DELEÓN™, the world’s finest tequila.” A special delivery is enough to melt any heart. Accompanied by a high-end signature-serve cocktail kit and drink stirrers, […]

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Instacard and Target partner for shopping, delivery in one hour or less

Instacart, Target, Grocery Delivery Service, The Vault, Examiner,

PREVIOUSLY PUBLISHED ON EXAMINER Businesses, who are not catering to their Online audiences, have just lost a major chunk of the marketplace. As a matter of fact, with more consumers working from a home office, it is to be expected that a majority of their shopping would also take place Online. After all, there is no grocery store stop on their way home from work, when they already work from home. Instacart and Target partner to capitalize on the ideal that many families find it more convenient to shop from home than traditionally visiting the grocery store to wait in long lines and deal with cashiers with bad attitudes. Expanding their partnership into the Greater Chicago Area, Instacart and Target are working together in deliveries to their at-home consumers. In fact, they are working hard to ensure customers in many major cities, including Minneapolis and San Francisco, can securely order fresh food and produce through their Online platforms and have them delivered to their doorstep in under an hour. The timing was synched to provide shoppers with a “Target fulfillment option” during the holiday season, as cities become extremely busy – the at-home professional being no exception. Our continued growth […]

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Facebook making changes, improving mobile profiles and design

Facebook, Facebook Live, Live Video, Facebook Features, Profile Design, Social Media, Social Networks, The Vault, Celebrity Hangouts, Announcement, FAANG

PREVIOUSLY PUBLISHED ON EXAMINER With the claim that Facebook profiles are accessed over four billion times daily, they have decided “the best place for people to curate their Online identities and connect with others” is directly through their profiles. That said, today, Sept. 30, Facebook announced that within the near future they will be unveiling some “new, mobile-friendly features for Facebook profiles.” This will give users options in showing the world just who they are and what they are made of. This will also allow them to control what is highlighted on their profiles. Soon, users will be able to display 7-second videos as their profile “photo.” They can even choose to not do so, and instead, include a temporary photo that will revert back to the original photo once a time delay has run out. This will allow users to celebrate moments in their life, show support for a particular event and even show their emotions from the time being. In addition to changes to the profile photo and similar to the implementation of the cover photo, there will be a new space at the top of each Facebook profile, which is able to be fully customized and located […]

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The Sabir Bey Show announces new projects, releases and home on RMC On Air

#MoorishLivesMatter, Education, History, Law, Civics, Hip Hop, Google Play, Technology, Mobile Applications, Social Networks, EBooks, Sabir Bey, The Sabir Bey Show, Tech News, LA Talk Live, RMC On Air, The Vault, Android,

PREVIOUSLY PUBLISHED ON EXAMINER The producer of The Sabir Bey Show met up with Examiner Sunday, Sept. 27, to update the news network with some of the latest releases from this hit streaming broadcast show and host, Sabir Bey. Current releases include a growing Web presence, interactive mobile application and new home at RMC On Air. This comes just four months after leaving a previous tenure at LA Talk Live, where the show endured three flourishing seasons. The Sabir Bey Show has now been given the freedom to enter new platforms and merge into new markets, where a new message needs to be heard and discussed. The topics will remain focused on “civics, law, history, health, society, culture and true hip-hop.” Therefore, it will remain unchanged to loyal viewers, who continuously return to the show for the fifth element in hip-hop — knowledge! The Sabir Bey Show has now been given the freedom to enter new platforms and merge into new markets, where a new message needs to be heard and discussed. The topics will remain focused on “civics, law, history, health, society, culture and true hip-hop.” Therefore, it will remain unchanged to loyal viewers, who continuously return to the […]

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