How and why Shorty Produkshins is shifting gears in 2016

History,Jessica N. Abraham,Mission,Rebranding,Shorty Produkshins,The Vault,Vision,Jessica Abraham, Social Branding, Music, Public Relations, Design Strategy

As many of you must know, the face of SEO and Internet Marketing is rapidly changing. It’s been almost ten years since we completely evolved into a marketing company. True, we still made music clean up into 2010, but this was done through subsidiary, Shorty’s Playground, after splitting into two separate entities in 2007. Shorty Produkshins has prided itself on keeping ahead of the competition by being early adopters and evolving our services to meet the needs of our growing audiences. We started as that tiny little studio, consisting of a computer and a closet, and delivered many phases to our most avid supporters. Many of you remember our plaza location and our studio suites. As time evolved and industries became saturated, we evolved. Shorty Produkshins has always given the audiences a “new era in royalty” through this constant growth. In 2013, we celebrated 10 official years. Innovation and specialization came from the demand of our most prestigious clientele — those allowed to be named and those under NDA. We focused more on our abilities on “streaming,” graphic design, social branding, public relations and event marketing. We also continued to be one of the first to deliver mobile technologies to […]

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Hashtag MoorishLivesMatter: The social media movement towards an awakening

#MoorishLivesMatter,Examiner,History,Power of the Hashtag,Sabir Bey,The Sabir Bey Show,The Vault, Moorish Americans, Black Lives Matter, History, Law, Science, Health, Civics,Music, Hip Hop, 1492, Spain,Education, Awareness,

PREVIOUSLY PUBLISHED TO EXAMINER In an era of hashtags and memes, it is somewhat more effective to create a social campaign surrounding a hashtag in order to promote your cause to the World than it is to send out brochures and e-mails, promoting your cause. Statements made through hashtags on Social media are more personable this way. People are able to connect to those with similar interest by simply clicking hashtag phrases for similar conversational results. Or, they may understand an unfamiliar phrase in a more in-depth matter. These statements are short and simple. They are able to speak their mind in few or minimal words. In many instances, hashtags actually work as a silent protest and petition. They act to connect users in conversation surrounding issues in their communities or lifestyle. Some hashtags actually gain interest based on the “support” they receive by the social networks that host them. Take Twitter, for example, they use trending topics to continue social conversation in their system platform. In representing a specific cause or movement, hashtags are simply a way to take a stand, state your opinion and gain awareness while branding a cause with more information. It is a new era. […]

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The Sabir Bey Show announces new projects, releases and home on RMC On Air

#MoorishLivesMatter, Education, History, Law, Civics, Hip Hop, Google Play, Technology, Mobile Applications, Social Networks, EBooks, Sabir Bey, The Sabir Bey Show, Tech News, LA Talk Live, RMC On Air, The Vault, Android,

PREVIOUSLY PUBLISHED ON EXAMINER The producer of The Sabir Bey Show met up with Examiner Sunday, Sept. 27, to update the news network with some of the latest releases from this hit streaming broadcast show and host, Sabir Bey. Current releases include a growing Web presence, interactive mobile application and new home at RMC On Air. This comes just four months after leaving a previous tenure at LA Talk Live, where the show endured three flourishing seasons. The Sabir Bey Show has now been given the freedom to enter new platforms and merge into new markets, where a new message needs to be heard and discussed. The topics will remain focused on “civics, law, history, health, society, culture and true hip-hop.” Therefore, it will remain unchanged to loyal viewers, who continuously return to the show for the fifth element in hip-hop — knowledge! The Sabir Bey Show has now been given the freedom to enter new platforms and merge into new markets, where a new message needs to be heard and discussed. The topics will remain focused on “civics, law, history, health, society, culture and true hip-hop.” Therefore, it will remain unchanged to loyal viewers, who continuously return to the […]

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Knowledge, the fifth element: New app embraces hip hop and edu-tainment

Android,Civics,Edutainment,Google Play,Hip Hop,History,LA Talk Live,Law,Mobile Apps,Moorish American,Moors in America,Out of Darkness Film,RMC On Air,Sabir Bey,Society,Streaming Broadcast,Streaming Television,Technology News,The Sabir Bey Show

PREVIOUSLY PUBLISHED TO AXS.COM The Sabir Bey Show commences with a new home at RMC On Air, after three successful seasons on LA Talk Live, reaching audiences of over 8 million weekly viewers in over 180 countries around the World. It is anticipated that the show will take off to new heights with new platforms and a ton of new projects in the works. Producer of The Sabir Bey Show sat down with AXS on Sunday, September 27, to discuss what this sometimes controversial awakening has got in store for enthusiasts and students across the globe. New Mobile ApplicationToting a brand new mobile app, the show now airs live each and every Friday night at 7:30 PM Est (4:30 PM Pst). The app is very interactive, connecting the official social network of The Sabir Bey Show directly to the mobile app for “always on” access to knowledge… the fifth element of hip hop. Users can view case studies, e-books, dictionaries, DVDs, movies and much more! While this mobile app is only in beta, it is continually evolving to meet the needs of students and viewers around the country. Out of Darkness Film, Lecture Tour & ScreeningsCompared to many classic edu-series […]

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Happy Birthday, Shorty Produkshins!: Orlando Internet Marketing Company now 10!

Entertainment,Examiner,Happy Birthday,History,Internet Marketing,Jessica Abraham,Jessica N Abraham,Music,Shorty Productions,Shorty Produkshins,The Vault,

PREVIOUSLY PUBLISHED ON EXAMINER In the last ten years, we have seen a dramatic shift in the way we do business, use technology and how we view the Entertainment Industry. According to CNN Money, those working from home, both self-employed (usually as an Independent Contractor) and working for an employer, has risen 41% in this decade, alone. Everyone relies on technology to accomplish their work and career goals. They want to work more effectively, have more freedoms and time to spend elsewhere, while achieving the largest ROI margins possible for their employer and towards self-benefit. The Entertainment Industry shares this similar story, simultaneous, with innovative technologies leading to the saturation of Independent Artists and home studios. Like smaller businesses, these artists are gaging expanding fan bases and gaining larger profits than in the past, especially those who were once signed to a “Major” and had to pay everyone else before collecting their own profits. With such a drastic change in how business is done and how we operate, we see many opportunities for great success. The downside to success, however, is that with it comes struggle and opportunity to fail. One must “get with the program” or fall behind. And, […]

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Power of Viral: Rachel Jeantel takes the stand

Conversation,Domestic Terrorism,Examiner,Facebook,Florida,History,Landmark,Orlando,Police Brutality,Power of the Hashtag,Power of Viral,Rachel Jeantel,Sanford,Social Media, Examiner,The Vault,Trayvon Martin,Trends,Viral,Black Lives Matter,

PREVIOUSLY PUBLISHED ON EXAMINER The Power of Viral strikes yet again! Many people still doubt the effect of Internet Marketing and Social for businesses and brands. NEVER underestimate the Power of Viral! If you have been scrolling Facebook for these last two days, you have probably have witnessed a feed full of content surrounding the George Zimmerman case. Most of these statuses have responded to the witness testimony of Rachel Jeantel, the friend of Trayvon Martin who witnessed the whole situation leading up to his murder via telephone call. Through all the comments and remarks about her speech, appearance and action, as being questioned by George Zimmerman’s defense attorney, you also see people asking where they can also tune-in to witness the trial, themselves. Here, you see the Power of Viral take effect, as people are directed to multiple streaming outlets via the Internet and/or local television stations. While people are dissecting this young girl’s character, no matter how much older she looks than she truly is, these web outlets are receiving new traffic and converting awareness to long-term consumers (provided their content is “sticky”) across the United States. For the past few days, I have witnessed solely Orlando residents […]

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The Power of Viral takes front row in History!

The Vault, Examiner, #BlackLivesMatter, #MoorishLivesMatter, #SyrianTruth, Archives, History, Black Lives Matter, Content Development, Malcom Shamazz, Malcolm X, Malcolm X’s Grandson, Media Accountability, Power of the Hashtag, Social Media, Trayvon Martin, Viral Marketing, Word of Mouth,Domestic Terrorism,

PREVIOUSLY PUBLISHED TO EXAMINER Photo taken from GiantMag.com under Fair Use Doctrine. Yesterday’s loss of the grandson of historical icon and leader, Malcolm X, has already become part of History, Controversy, Conspiracy, and even Viral Conversation throughout the Internet. Malcolm Shabazz, 28, was murdered Thursday, May 9, 2013, in Tijuana, Mexico. While “no one knows” who killed him or “why,” Shabazz felt it was coming and explained the process of assassination in which no one would care to ask questions. In an Online record that is currently circulating Facebook with a “RIP Malcolm” photo attached, he explained, in his own words, how he was constantly being harassed and forced to keep a distance from loved ones, not disclosing information to them… in addition to a plethora of other interesting details in his life. Much of these details highlighted media defamation of his character and crimes that he claimed to have been “cornered” into accepting blame for. Much earlier this month, an audio recorded “open letter” to Pope John Paul II from 1998 began its re-circulation in the midst of a new addition to an FBI Most Wanted List. Assata Shakur has been named a terrorist by the United States and […]

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