PREVIOUSLY PUBLISHED ON EXAMINER The Power of Viral strikes yet again! Many people still doubt the effect of Internet Marketing and Social for businesses and brands. NEVER underestimate the Power of Viral! If you have been scrolling Facebook for these last two days, you have probably have witnessed a feed full of content surrounding the George Zimmerman case. Most of these statuses have responded to the witness testimony of Rachel Jeantel, the friend of Trayvon Martin who witnessed the whole situation leading up to his murder via telephone call. Through all the comments and remarks about her speech, appearance and action, as being questioned by George Zimmerman’s defense attorney, you also see people asking where they can also tune-in to witness the trial, themselves. Here, you see the Power of Viral take effect, as people are directed to multiple streaming outlets via the Internet and/or local television stations. While people are dissecting this young girl’s character, no matter how much older she looks than she truly is, these web outlets are receiving new traffic and converting awareness to long-term consumers (provided their content is “sticky”) across the United States. For the past few days, I have witnessed solely Orlando residents […]